Bakery Store Business Cards: Piling up the Dough

In a world of cheap baked goods from mega stores, the art of the local bakery is often forgotten. Fresh baked bread and custom sugary creations need to make a come back. The business card of the bakery should emphasize freshness, hygiene and a little old world charm.

Small town bakeries can’t compete with the mega store bakeries so they shouldn’t even try. Small bakery business cards should offer a welcoming friendly impression with an emphasis on accessibility and being local. Bakery business cards should be clear, inviting and creative.

For back ground designs find a balance between cliché and uber modern. Business cards that are too literal as well as those that are too abstract don’t work well for the bakery business. A blank canvas or single warm color tone provides a nice baking for bakery related clip art and information. Consider light tans and browns, creams and oranges for the background.

Images of fresh baked goods whether photographs or clip art always work well if they show focus. If your bakery isn’t known for its doughnuts or doesn’t actually make them in quantity, avoid using an image of doughnuts for your business card. Choose a picture of your specialty bread or fresh baked bagels to create the perfect first impression for your business.

A thickly textured card on recycled cardstock for extra weight makes for a nice modern touch on the bakery store business card. Thick cardstock is very earthy and wholesome and a tactile reminder of crusty warm bread. Avoid smooth and overly glossed cards for your bakery.

Include all pertinent information on your bakery store business card including contact phone numbers, web sites and e-mail address as well as the physical location. Consider printing a map on the back of the card to ensure potential customers know where to find you.

Complete your bakery store business card with an eye catching and mouth watering taglines. Let customers know what you offer and how you offer it. For example” Locally baked fresh goods daily” or “European style breads in your home town.” Make a statement that gets people through the door and into the dough.

Share and Enjoy: