Town Hall Technicalities: City Manager Business Card

2672085857_d45e80f16d_mRunning a small town takes a team of qualified and dedicated professionals. The city manager is responsible for the overall budget, the accounting department, supervising department heads and ensuring a town is run to its maximum efficiency. The city manager works closely with elected officials, governing and affiliated boards and attends regional conferences, workshops and meetings.

The city manager’s business card should incorporate the town’s official images, present a professional and efficient air as well as provide important contact information. Use the city manager’s business card to network with peers, communicate with officials and to promote the town’s spirit and desirability as a place to call home.

Be sure to check with human resources before creating your city manager’s business card. There may be a file for you to upload and customize already in place. If not, think about the letterhead and various logos of your town and city and try to incorporate them wherever possible. The marketing department should have digital copies of all city related art work.

Consider metallic foiling to give your city manager’s business card an attractive finishing touch. Highlight the town’s logo or emblem or simply add a silver or gold foiling to the name of your town or city. Foiling is an inexpensive way to make your business card standout. When attending networking conferences where everyone receives lots of business cards, standing out is key.

Include affiliation information as well as online addresses on your city manager’s business card. Most towns and cities have corresponding websites or partner in promoting other cultural resources such as the local museums and tourist information office. Find out what’s the norm in your town and use your business card as an opportunity to cross promote.

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